How can charities go digital and utilise contactless donation technology for online fundraising?
Whilst we’re still in the midst of the Covid-19 pandemic, it’s perhaps more important than ever to embrace cashless methods of fundraising like mobile payment technology.
Whilst fundraisers are needing to adhere to social distancing, we need people to keep making donations to charity. This means it needs to be easily accessible. And what could be easier than online and mobile ways to donate?
If you’re looking to implement mobile payment technology as a part of your digital fundraising strategy, read on.
5 ways you can use contactless donation points for online fundraising.
1. Upgrade your collection boxes
Street collections are difficult currently, what with social distancing regulations and people using cash and coins less than ever before. However, the general public are now back out in shops, pubs and restaurants – Anywhere with a point-of-sale can house a collection box. What’s this got to do with online fundraising I hear you ask? Well, with Donater’s smart stickers, it’s easy to transform the traditional coin box into a digital donation point. Using a QR code on the collection box, donors can scan the sticker with their smartphone and donate to your cause there and then, almost as quick as dropping a few coins in.
2. Encourage your community to give back with charity donation points
Over the past 6 months we’ve seen a sense of community across the UK like never before. The general public have rallied together, supported the vulnerable, and given millions of pounds to charity. Keep community initiatives and generosity alive by installing digital donation points in high footfall areas. This doesn’t have to be just for big cities – Villages with local stores and community centres could also benefit by tapping into a community of donations who want to support local causes.
3. Keep the arts alive
It’s not just charities that need to utilise digital donation technology to increase donations. Galleries, museums and theatres have been hit hard by Covid-19, unable to open and welcome paying visitors. Now some have recently re-opened, digital donation points on exhibitions would be a great cashless way of boosting much needed funds. Theatres could even have smart stickers on the backs of chairs so that audience members could donate via their smartphones in the interval.
4. Give something back to outdoor spaces
Over the last 6 months, we’ve been encouraged to get outside for daily exercise and boost our mental wellbeing. During lockdown, many people discovered local treasures in their close vicinity from scenic walks to stunning views. Many of these places are looked after by charities and organisations like The Wildlife Trust, English Heritage, The Woodland Trust and more. These places are often free to enter, but not free to keep in good order. Smart stickers and digital donation points on benches, information boards and entrances to these beautiful places would give people the chance to give back and say thank you for the times they’ve enjoyed the fresh air and space throughout a period of lockdown.
5. Back to school
Over the past fortnight, children across the UK have returned to school after almost 6 months away from their classrooms and friends. During this time, all school fundraising events will have had to be put on hold – From fetes to second-hand uniform sales, raffles to sports day. Schools and PTA’s will be facing a fundraising crisis, but mobile payment technology and online fundraising could be a huge help. Instead of holding raffles at the school fete, items could be auctioned off via online auction. Smart stickers could be introduced to classroom doors, reception windows or the school gates so parents can easily scan with their smartphone to make a donation to their child’s school.
If you are interested in hearing more about Donator and how we can assist your charity’s online fundraising, then please get in touch today.
Tel. 01962 670 190 | Email. [email protected]